Opportunities with climate protection products

In 2010, we generated sales of around €7.7 billion with our climate protection products – product groups that when used avoid at least twice as much CO₂ as is emitted during their production and disposal. These products now account for 12% of BASF sales, compared with 10% in 2008. In the United States, BASF has developed Green SenseSM Concrete – a proportioning service that helps customers improve the composition of concrete with regard to environmental impact, profitability and performance. The result is an environmentally friendly concrete produced with the help of BASF admixtures which is made of recycled material instead of energy- and carbon-intensive components. Eco-Efficiency Analyses for our customers in 2010 showed that, compared with traditional concrete, Green Sense Concrete requires up to 30% less energy to manufacture, causes up to 37% less CO₂ emissions and requires up to 35% less raw materials.
For more on Eco-Efficiency Analysis, see Business opportunities with sustainability