Segment profile

The Performance Products segment consisted of the Dispersions & Pigments, Care Chemicals, Nutrition & Health, Paper Chemicals1 and Performance Chemicals divisions until the end of 2014. Our solutions enhance the performance of industrial and consumer products worldwide. With our customized products, our customers can make their production processes more efficient and give their products improved application properties.

Divisions


Dispersions & Pigments

Raw materials for the formulation of varnishes, coatings, printing and packaging inks, adhesives and construction materials

Care Chemicals

Ingredients for hygiene, personal care, home care and industrial and institutional cleaning businesses as well as for applications in the chemical industry

Nutrition & Health

Products for the food and feed industries, the flavor and fragrance industry and the pharmaceutical industry

Paper Chemicals

Products for the paper industry and paper packaging

Performance Chemicals

Customized products for many sectors, from mining and the fuel industry to plastics processing

1 The Paper Chemicals division was dissolved as of January 1, 2015. The business will continue as part of the Performance Chemicals and Dispersions & Pigments divisions, and be integrated into existing value chains.

Sales


Performance Products – Sales (graphic)


Performance Products – Factors influencing sales
Performance Products – Factors influencing sales (bar chart)
Performance Products – Income from operations before special items (in million €)
Performance Products – Income from operations before special items (bar chart)

How we create value – an example

Rheomax® ETD technology

Additives for improved overburden management in the mining industry

Value for BASF
 

>10%

Expected annual sales growth through 2020

Value for our customers and the environment

>80%

Process water recovered

Because water plays a significant role in most mining processes, it is crucial that it be treated responsibly in this industry – which is where our Rheomax® technology comes in. Rheomax® ETD is used in mining to separate solids from water when treating overburden. We aim to increase our sales of Rheomax® ETD by more than 10% every year through 2020.

Thanks to Rheomax® ETD, we can recover more than 80% of process water, compared with the industry standard of 75%. The mining industry can therefore reduce the land footprint needed to store overburden and – because of the faster rate of soil drainage – can begin sooner with renaturation.

Strategy

  • Tailor-made products improve our customers’ applications and processes
  • Global presence ensures reliable supply to customers in all regions
  • Paper chemicals business reorganized

We take on the challenges arising from important future issues, especially population growth: scarce resources, environmental and climatic stressors, greater demand for food and the desire for better quality of life. In doing so, we focus on research and development and maintain close relationships to leading companies in our key customer industries. We position ourselves globally in order to reliably supply customers in all regions. We invest in the development of innovations that enable our products and processes – as well as our customers’ applications and processes – to make a contribution to sustainability: for example, by allowing resources to be used more efficiently.

Industry-specific specialties make up a major part of our product range. These products create additional value for our customers, which allows them to stand out from the competition. We develop new solutions together with our customers and strive for long-term partnerships which create profitable growth opportunities for both sides.

We employ a different business model for standard products, such as vitamins or dispersions for paper coatings. Here, efficient production setups, backward integration in our Production Verbund’s value chains, capacity management, and technology and cost leadership are all essential.

We support our customers by being a reliable supplier with consistent product quality, a good price/performance ratio and lean processes.

We reorganized our paper chemicals business as of January 1, 2015, in order to strengthen our competitiveness. This involved dissolving the Paper Chemicals division and continuing the business in the Performance Chemicals and Dispersions & Pigments divisions. In doing so, we can utilize synergies along our existing value chains and at the same time remain a reliable, high-performance partner for the paper industry. Information relevant to the principles of the Global Compact